Designing and styling of Poncho’s with Kalamkari Motifs

Poothia, Suvritti; Juneja, Shalini and Rastogi, Shivi

In this study, investigator has tried to give a new look to Poncho inspired from Kalamkari motifs. Purpose of study was to come up with a design solution that appealed to younger’s taste as well as their pockets. Main aim of the study was to Design and Style of Poncho’s with Kalamkari motifs. The present study was conducted in Banasthali University. To achieve this is a few interventions were made in the design process.The consumer survey was done for checking the awareness of respondents for Indian Kalamkari painting and Poncho’s. For this purpose, Kalamkari motifs were collected and selected for the present study. Then, design sheets with most preferred motifs were developed and evaluated by 100 respondents. Finally selected designs were evolved into prototypes. The developed prototypes were assessed with respect to different parameters such as aesthetic appeal, cost and uniqueness.


A Poncho (symbol of Mexican) is an outer garment designed to keep the body warm. Poncho is a piece of clothing that is used as a coat and that is made of a single piece of cloth or plastic with a hole in the middle for a person’s head to go through. Alternate Ponchos are now designed as fashion items. They are designed to look fashionable and provide warmth while remaining breathable and comfortable, rather than to ward off wind and rain. These are often made out of wool or yarn, knitted or crocheted. Ponchos with festive designs or colors can be worn at special events as well.
Consumer increasingly demands variety in clothing & fabric, therefore innovative change in designing & designing techniques are need of the hour. Kalamkari is an ancient Indian art that originated about 3000 years ago. It derives its name from Kalam meaning Pen, and Kari meaning work, literally Pen-work.
The Kalamkari art includes both, printing and painting. The colors used in making these paintings are organic. Most of the colors are prepared using parts of plants – roots, leaves along with mineral salts of iron, tin, copper, alum, etc., which are used as mordants. There are numerous forms and styles of this type of painting throughout the Indian subcontinent.The creation of a Kalamkari product is a time consuming, meticulous process wherein the fabric can undergo up to 20 washing processes before all dyes are applied to complete the design. Needless to say, Kalamkari’s outstanding characteristic is the fine details and colors of its intricate hand drawn pen work. Motifs drawn in Kalamkari spans from flowers, peacock, paisley to divine characters of Hindu epics like Mahabharata and Ramayana. Nowadays, this art is primarily done to create Kalamkari sarees.
Traditional art is an art which is originated from the past time &eventually as the fashion is changing at every second today, the tradition art is losing its identity. As Kalamkari being an art done with the help of kalam, in the study it is done with the modified enrichment techniques i.e. Block printing, applique work, embroidery work (running stitch), zari work. Hence, as attempt has been made by researcher through this study to bring something new & also help the people in restoring the beauty of the tradition whether in the art or else with respect to changing fashion.
Now a day, we are bound to get confused among the distinctive range of adolescent girl’s attire. Various different works is done on adolescent girl’s attire which gives them a pleasant look. Consumers are becoming more fashion conscious, more sophisticated and more active for clothing & accessories. They expect something new, something in tune with expectation from world and societies.

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